Made to order • Willow, Alaska
Gear built around your dog.
Made-to-order dog gear built for fit, function and everyday use.
Choose your gear below, or let us help you find a starting point.
Find the right setup
Let’s find your dog’s gear.
A few choices will help us narrow it down.
Start with your dog
What does your dog normally wear?
Start with the gear your dog already wears.
Compatibility, when it matters
Does your dog use a Fi tracker?
Already have a Fi tracker? We’ll check compatibility.
Fi compatibility
Which Fi does your dog use?
The compatible adapter options differ by tracker, so this keeps us from recommending the wrong setup.
You already use Fi
How would you like your dog to wear Fi?
No Fi yet
Are you interested in adding Fi tracking?
No pressure. See how Fi could fit your dog’s setup, or continue without it.
Fi, if it fits your needs
Fi can fit into the setup your dog already uses.
Choose a Fi-compatible collar, use an adapter with existing gear, or continue without Fi if tracking isn’t right for you.
Choose the tracker first
Which Fi are you considering?
This does not add anything to your cart. It simply lets us match the next gear choices correctly.
Gear first
What does your dog normally wear?
We’ll build around what already works for your dog.
Keep what already works
Where would the Fi adapter be mounted?
We’ll match the Fi option to the gear your dog already wears.
How do you prefer to put the collar on?
Does your dog back out of their collar?
Let’s make the closure choice clearer.
Has their collar ever slipped toward their ears or come off when they backed away?
A correctly fitted Martingale limits loosening when your dog backs up. It can have a buckle or slip over the head.
One more thing about your dog
Which color feels most like your dog?
Tap their color below. We’ll keep fit and function first, then look for this preference wherever it’s available.
Available colors vary by collar style and width. Your choice is carried forward as a preference—not used to hide compatible gear.
Your options
Here are the options that fit your dog’s setup.
Based on what you told us, these are the most relevant places to continue.















Compare other options
Fi, your way
Use Fi with a collar—or keep the gear that already works.
Choose a Fi-compatible collar, use an adapter with existing gear, or start with Fi itself if you’re considering tracking.
Fi stays in context.
- Already use Fi? Start with the tracker you have and choose only compatible gear.
- Want to keep an existing collar or harness? Compare the adapter options that match your Fi model.
- Not interested in tracking? Continue with collars and identification without adding Fi.
Fi is optional. Elite Dog Gear is an independent retailer and gear maker. Fi is a separate product and service.
Know what you need?
Go straight to it.
Why Elite Dog Gear exists
It started with a broken collar.
The collars on our sled dogs kept failing. We thought we could build them better, so we did—using stronger construction, better materials and fewer unnecessary weak points.
That experience became the standard for the everyday gear we now build for your dog.
Premium everyday dog gear, built with durability standards learned in Alaska.
Dog first
Start with fit, function and how the dog actually wears the gear.
Choices with a reason
Options earn their place by improving fit, function, identification or compatibility.
Made correctly
Made to order in Willow, Alaska, with attention to the details that make gear dependable.

